There is one thing in common when we look at the characteristics of recently released electronic devices. It is that it is equipped with a ‘4K resolution display’. Thanks to this, the current 4K displays are rapidly becoming disseminated. In addition, YouTube, the world’s largest video platform, has high-definition standards of 4K, and the public is getting used to 4K video.
As the use of video content has soared, the video market is literally booming, and with the development of technology, the spread of 4K video can be seen as a natural phenomenon. However, this phenomenon may not be welcomed by content providers. This is due to the ‘capacity’ of the video content.
Is expensive equipment the best way to create excellent quality content?
As the demand for content increased, the supply has increased. In the midst of the abundance of content produced in a day, creators are fiercely competing to provide better contents. In addition to the dense composition of the story, the quality of the sound and screen has now become an important factor in the selection of content. That’s why creators around the world tend to produce video content in 4K. This is because 4K resolution videos are more competitive among numerous videos, which can increase demand.
As the video market becomes active, it is said that the demand for equipment and software needed to produce content is increasing. This is because most content creators are trying to provide better quality videos by building better production systems. But for 4K images to be produced, it costs more than what’s normally used. It can be made with expensive products such as 4K and 8K camera, HEVC real encoder, and equipment that enables 3D sound.
If it is difficult to produce 4K video content due to the burden of equipment, upscaling can also be used. The quality of the HD image improves to UHD quality when the content is filmed conveniently with the existing equipment, and the upscaling is done after editing. In addition, kokoon.cloud, which provides with an online upscaling service, enables 4K upscaling simply by uploading without having to install a separate program, allowing anyone to use it without any burden.
A creator who produced 4K video, but the capacity is a problem?
However, even if expensive equipment is purchased or upscaling is used to create 4K content, another concern arises for creators. The capacity of video content will take up much more capacity than existing image content, and creators whose videos are professionally produced may feel burdened by the production due to the rapidly growing capacity of the video.
Most of the units of storage used today are terabytes (TB). However, terabytes have been lacking recently, the biggest cause of this phenomenon is ‘video.’ In particular, the capacity of 4K video that takes less than 30 minutes is close to 20GB, which can be considered to be almost 1GB per minute, so 60GB has to be given when a one-hour video is produced. In response to this, although the burden is slightly reduced with the advent of SSD and HDD, professional creators with a large number of contents that need to be produced regularly will feel the limit of storage space in a short period of time.
However, the lack of capacity does not mean that 4K resolution can be abandoned. Already, 4K video content has become disseminated to the public, and the level of viewing has increased, so image quality is important in order to gain a competitive edge in content. Especially if you’re a professional creator, you can’t give up on any of the elements that make up the content, the sound and image quality of the content. Therefore, what is needed most now is a solution that can make the capacity lighter as the image quality remains the same.
A magical solution that reduces data capacity by half while maintaining image quality
BLUEDOT has introduced ‘PQ-Optimizer’, a technology that optimizes cognitive image quality that reduces data while maintaining image quality. The self-developed AI is designed in such a way that the image is analyzed and preprocessed, so it can be applied regardless of the codec, and it finds and removes pixels that are unnecessary for the implementation of the quality of the image, which makes the difference in image quality almost not visible, allowing the data to be light. Thanks to the increased efficiency of the encoder compression, it solves the difficulties of lack of data capacity of video providers.
Conversely, if the usage of data becomes the same, it can implement higher picture quality. In addition, because less data is used, high-quality images can be reliably transmitted even if live streaming is done on an unstable network. Therefore, ‘PQ-Optimizer’ is a solution that allows creators whose videos are produced to be useful in various ways.
With the surge in demand for video content, the quality of video content has improved at a fast pace and is still ongoing. And there are many ways appearing to improve the quality of the video. With improved equipment, high-quality video content can be produced, but the use of the solution introduced in today’s posting can also be seen as an efficient production method to improve the quality of the video.
*Please contact the email below if you want more information about the ‘PQ-optimizer’ introduced in this post.